Boohoo and BohohooMAN announced headline sponsors

Fashion Giants Boohoo and BohohooMAN announced headline sponsors of Silcock's Winter Wonderland Manchester

Brands created and grown in Manchester proud to partner return of festive event

Fashion giants Boohoo and BoohooMAN have been announced as the headline sponsors of Silcock’s Winter Wonderland Manchester.

Founded in Manchester in 2006, the Boohoo brand leads the fashion e-commerce market. Together they are now throwing their weight behind the festive event, which returns to the city for the first time in four years.

Silcock’s Winter Wonderland Manchester is bringing the magic and excitement of Christmas back to EventCity. Organised by Kingpin Events, it was a top attraction and annual highlight in the city’s events calendar between 2103 and 2017.

Now the hugely popular festive spectacular returns bigger and better than ever before for what promises to be an unmissable Christmas family adventure. Tickets are on sale.

Silcock’s Winter Wonderland Manchester takes place at EventCity in Manchester between Saturday 4 December 2021 and Sunday 2 January 2022. EventCity is located next to the Trafford Centre, and offers 3,000 free car park spaces.

The Boohoo brand began life in 2006 and has since become the global leader for providing affordable, on-trend fashion online. BoohooMAN was launched in 2016, further strengthening the reach of its audience. During the years which have followed, the retailer has acquired some of fashion’s biggest names including Pretty Little Thing, Nasty Gal, Miss Pap, Karen Millen, Coast, Oasis, Warehouse, Debenhams, Dorothy Perkins, Burton and Wallis – offering customers multi brands across its various platforms. Today the Boohoo group sells to more than 18 million active customers globally.

Samir Kamani, CEO of Boohoo and BoohooMAN, commented: “Boohoo and BoohooMAN are proud to be the headline sponsors for Silcock’s Winter Wonderland Manchester. The two brands were born and raised in this city so it only felt right to partner with the festival. We look forward to officially kicking off the Christmas season.”

Silcock’s Winter Wonderland Manchester and Kingpin Events will transform the indoor 22,000sq m exhibition space into an unbelievable and magical winter wonderland. It will feature more than 50 family rides and attractions all under one roof including dodgems, roller coasters, waltzers, a runaway train, inflatables, baby chill out zone – and even a beach, welcome during the cold Winter season.

Organisers Tammy and Billy Silcock of Kingpin Events added: “Boohoo and BoohooMAN are household brands and we are absolutely delighted to join forces to ensure the return of Silcock’s Winter Wonderland Manchester is the very best experience we can give visitors. It’s been a very tough, challenging 18 months for everyone – so we’re determined that everyone who comes along will have an incredible time as part of their family Christmas celebrations for 2021. We are working hard to provide a Covid-safe and secure environment to enjoy this festive extravaganza, tickets are limited so please book early."

Silcock’s Winter Wonderland Manchester will also offer a whole host of live entertainment across the festive season including performances of specially created mini pantomime The Wizard Of Oz. The colourful family show will be performed at each daily session, and is included in the entrance fee.

The entertainment programme also includes a dazzling array of theatrical shows on the main stage. Highlights include TV stars Daisy and Ollie, Ice Princess Show, Christmas Meltdown, and the return of the spectacular Christmas Circus – all with daily performances.

Visitors will be greeted by Elves and Fairies, and the man of the moment Father Christmas will be meeting youngsters every day from 4 December up to and including Christmas Eve. There is an opportunity to purchase a toy and keepsake photograph from the Father Christmas Toy Workshop.

Ticket admission for a Silcock’s Winter Wonderland Manchester session includes four hours of non-stop fun and entertainment for one price (excluding games and food stalls).

Silcock’s Winter Wonderland Manchester is operated on a session basis to ensure visitors can enjoy a Covid-secure and enjoyable experience without overcrowding. There is also ticket insurance and a “buy with confidence, exchange with ease policy” should a ticketholder have to isolate.

Plus as a special ‘thank you’ for their tireless work throughout the pandemic, there are reduced ticket prices for NHS workers and Blue Light card holders.

Silcock’s Winter Wonderland Manchester will adhere to any Government Covid guidelines in place at the time. Hand sanitiser stations will be located around the event, with stringent additional cleaning measures in place.

Tickets are limited so book early. Silcock’s Winter Wonderland Manchester is also available for private hire.